Trends and tips

The Greeks and Romans knew that the lily is a remarkable flower. You could use them to treat snakebites or get rid of wrinkles. Or eat them. Nowadays we prefer to place the flower in a vase, and on the Flower Agenda in June. Well-deserved, with so much beauty, symbolism and history. Origin In the wild lilies bloom in Korea, Japan, India and parts of Siberia. They also grow wild in most American ...Read more
The Alstroemeria - the flower that symbolises enduring friendship - will be on the Flower Agenda in May. And now this symbolism also refers to the friendship with Mother Earth: research is being carried out into how Alstroemerias can be produced in a climate-neutral way. Innovations in the greenhouse with LED lighting and better insulation mean that 30% less heat is required, whilst the yield is ...Read more
The peace lily, also known as Spathiphyllum, will be featured as the Houseplant of the Month in May. The story of the peace lily The peace lily's official name, Spathiphyllum, is derived from the Greek words for spathe and leaf. This plant has been the subject of extra interest for a while now, thanks to the NASA Clean Air Study. This study was designed to research clean air in space stations, ...Read more
Playful, cheerful colours and shapes, available all year round and unscented: the gerbera matches every personality. The flower’s symbolism is also linked to cheerfulness. For example, the Celts believed that a gerbera would diminish the burden of daily life. The flower also symbolises the joy of children, making it a perfect gift. Origin Some history. Gerberas originate from southern Africa, ...Read more
The story of Campanula Campanula is a plant with a fresh look, mainly in shades of blue, purple and white. The name bellflower suggests a plant with bell-shaped flowers. This is also reflected in the scientific name: Campana means ‘bell’, and Campanula is the diminutive: little bell. There are also varieties that have star-shaped flowers, such as the Star of Bethlehem, and species with bowl- ...Read more
The story of Dendrobium Dendrobium features a sturdy stem with scales and leaves from which emerges a candle of idiosyncratic flowers, which may also have a light scent depending on the variety. The structure means that this orchid has an attractive full look: it’s a houseplant that really does offer value for money. Dendrobium is a popular orchid from the same family as Phalaenopsis, Cambria and ...Read more
The story of Areca palm As soon as the Areca palm has settled into its spot, it’s a houseplant that projects nothing but calm. The palm has no central trunk - the reed-like stems all emerge directly from the soil and grow upwards in pale green narrow pointy leaves. They grow outwards in an attractive green fountain shape that looks cheerful, creates lots of atmosphere and also lends a touch of ...Read more
Flowers that come in yellow, white, green, pink, green, red, orange, purple or bronze, sometimes with a diameter of up to 14 cm: the chrysanthemum is a real beauty. The chrysanthemum will therefore be gracing the Flower Agenda in February. It’s travelled a long way - all the way from Asia - but now feels entirely at home here. Origin The flower has been highly regarded in China and Japan for a ...Read more
This winter season is about abundance, filled with cheery holiday settings, romantic lights, with a touch of glitter for the glam (and the gram). Welcome to WINTER 2019/2020 with Agora This is a special one as it's the first time our Lookbook covers the end and the beginning of a year. Hence, you will discover magical winter themes, such as HOLIDAY//HOME , FROSTY//FOREST , and GOLD//GLAMOUR . But ...Read more
The powerhouse Zamioculcas is the Houseplant of the Month in January. It’s trendy, stylish and incredibly easy to care for. The story of Zamioculcas Zamioculcas zamiifolia, also commonly known as the zz plant, is a member of the Araceae, the arum family. It’s a perennial with feathered leaves that grows to a height of 40 to 60cm. The leaves on the thick stems are smooth, shiny and dark green. The ...Read more