{"id":33998,"date":"2026-01-04T21:23:27","date_gmt":"2026-01-04T20:23:27","guid":{"rendered":"https:\/\/www.agoragroup.com\/?p=33998"},"modified":"2026-01-22T11:38:27","modified_gmt":"2026-01-22T10:38:27","slug":"the-passion-behind-borst-bloembollen","status":"publish","type":"post","link":"https:\/\/www.agoragroup.com\/en\/trends-en\/the-passion-behind-borst-bloembollen\/","title":{"rendered":"The passion behind Borst Bloembollen"},"content":{"rendered":"\n
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Tulips are more than a seasonal flower<\/strong><\/strong><\/h2>\n\n\n\n

They bring color, energy and optimism to every flower shop. At Borst Bloembollen, they are grown with passion, knowledge and precision, from bulb to bloom. A story that goes beyond the fields and becomes visible in every floral creation.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Love for the tulip: from bulb to bloom<\/strong><\/strong><\/h4>\n\n\n\n

At Borst Bloembollen, the tulip is always at the heart of everything. Every year, 60 million tulips are forced, and Borst offers an impressive assortment of 300 different varieties. Their outdoor cultivation, focused on tulip bulbs, covers 230 hectares and includes no fewer than 800 types.<\/p>\n\n\n\n

Curious how their flowers can shine in your store today?<\/strong><\/p>\n\n\n\n

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Discover the webshop<\/strong><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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60 million tulips per year<\/strong><\/p>\u2014 Borst Bloembollen<\/em><\/cite><\/blockquote><\/figure>\n<\/div>\n<\/div>\n\n\n\n

This diversity is no coincidence. New varieties emerge through a long process of testing, selecting and patience: it takes 20 to 25 years<\/strong> for a tulip to grow from seed into a fully developed commercial variety.<\/p>\n\n\n\n

Color cannot be controlled. Only after years does it become clear what a tulip truly holds within. That\u2019s why Borst doesn\u2019t chase quick trends, but focuses on strong flowers with sturdy stems, beautiful buds and long vase life. Tulips that are reliable in-store and in the vase. Because a great tulip sells itself.<\/p>\n<\/div>\n\n\n\n

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Innovation in service of the flower<\/strong><\/strong><\/strong><\/strong><\/strong><\/p>\n\n\n\n

Technology plays a supportive role in the growing process. Selection robots remove diseased plants, heat pumps and solar panels provide a stable and controlled climate, and ULO cells protect the bulbs without the use of chemical agents.<\/p>\n\n\n\n

Not mass production, but controlled perfection, always with respect for the flower.<\/p>\n\n\n\n

Want to discover even more colors and variations?<\/strong><\/p>\n\n\n\n

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Loobook January: Tulipa<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
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Year-round quality, grown worldwide<\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/strong><\/p>\n\n\n\n

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To offer florists the same quality all year round, Borst works with several growing locations. From September to January<\/strong>, tulips come from Chile and New Zealand<\/strong>, while from December to May<\/strong>, Dutch cultivation complements the assortment.<\/p>\n\n\n\n

A key quality criterion is the bulb: the larger the bulb, the better the flower<\/strong>. It\u2019s no coincidence that 85% of their tulips meet Decorum quality<\/strong>, a premium label that stands for quality, innovation and sustainability.<\/p>\n\n\n\n

It\u2019s no coincidence that 85% of the tulips fall<\/strong>
under Decorum quality<\/strong><\/p>– Thijn Koning, Borst Bloembollen<\/cite><\/blockquote><\/figure>\n\n\n\n

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A tulip with a story<\/strong><\/strong><\/h3>\n\n\n\n
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Behind every stem, 150 people<\/strong> work every day with care to grow, select, store and prepare the tulips. Their message to florists is clear:<\/p>\n\n\n\n

\u201cUse tulips creatively. The more creations, the better.
That\u2019s how the grower\u2019s passion lives on in your work.\u201d<\/p>– Thijn Koning, Borst Bloembollen<\/cite><\/blockquote><\/figure>\n\n\n\n

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Borst tulips at Agora<\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n\n\n\n

At Agora, we bring that passion together in one place. You\u2019ll find Borst tulips with us, with quality in every step<\/strong>, everything under one roof<\/strong>, and online ordering<\/strong>, while also seeing them up close in our cash & carry locations<\/a>.<\/p>\n<\/div><\/div>\n\n\n\n

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Ready to put together your tulip selection on our webshop<\/a>?<\/p>\n\n\n\n

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Webshop<\/a><\/div>\n<\/div>\n\n\n\n

Want to learn more about Borst Bloembollen?
Discover their varieties, vision and innovations at www.borstbloembollen<\/a><\/p>\n\n\n\n

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Borst Bloembollen<\/a><\/div>\n<\/div>\n\n\n\n

More inspiration needed?<\/strong><\/strong><\/p>\n\n\n\n

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Lookbook January: Tulipa<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n

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\"Borst<\/span>
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Tulips bring color, energy and optimism to every flower shop. At Borst Bloembollen, 60 million tulips are forced each year and an impressive range of hundreds of varieties is grown with passion and precision. Thanks to innovation, sustainable cultivation and global growing locations, Borst delivers consistent, top-quality tulips all year round, ready to shine in your floral creations.<\/p>\n","protected":false},"author":18,"featured_media":34275,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[143],"tags":[],"class_list":["post-33998","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trends-en"],"acf":[],"yoast_head":"\nThe passion behind Borst Bloembollen - Agora Group<\/title>\n<meta name=\"description\" content=\"Discover the passion behind Borst Bloembollen: 60 million tulips per year, innovative and sustainable growing, worldwide cultivation for year-round top quality in your flower shop.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.agoragroup.com\/en\/trends-en\/the-passion-behind-borst-bloembollen\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The passion behind Borst Bloembollen - 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